CRO (Conversion Rate Optimization) Manager

Are you passionate about analytics with a strong data-driven mind? Do you have experience developing and testing CRO roadmaps and programmes? Then keep reading, this role is for you:

Who are we?

#WeareArringo!

Arringo was founded back in February 2018, which started as a 24/7 Customer Service organization and later grew to offer a wide range of services from Software Design & Development to Marketing and Back-Office Solutions.

While our main line of business is outsourcing, we are more than your typical business solutions provider. We’re an extraordinary multi-cultural team with more than 30 different nationalities, we pride ourselves on bringing the best talent from around the world! Professional and personal development is a big part of our values. We are committed to building a team based on qualifications, merit, and business needs.

Who you are?

You are a team-oriented, creative but also analytical individual. You feel comfortable being in a highly cross-functional position with projects ranging from strategy and design to operations. You can manage details while seeing the big picture. You are data-driven and can successfully navigate customer research tools while staying on top of the latest software and industry trends.

What will you be doing?

• Understand user behaviours and customer journeys through web analytics, CRO tools, and other data sources to understand the full journey.
• You’ll respond to reported issues and resolve them efficiently
• Effectively prioritize, delegate, and manage work to junior team members
• Enhance the existing website with design and functionality, including making recommendations to improve the design, look and feel and customer journey.
• Testing, analysing statistics and implementing necessary changes to achieve maximum conversions.
• Use the data and research to recommend new/improved site features and content.
• Manage end to end testing process (hypothesis, research, measurement, analysis, recommendations).
• Own and action website changes.
• Assisting in the planning and scheduling of ad hoc work and site maintenance.
• Create personas, user journeys, wireframes, conceptual ideas, and interactive prototypes to help deliver engaging experiences to our customers.
• Utilise different research methods and obtain diverse inputs e.g., product, market analysis, customer feedback, metrics, and usability findings, to identify and define new concepts and solutions to customer problems.
• Gathering insights about our users and translating them into actionable opportunities
• Identifying the right success metrics and tracking them over time

Required skills

• Minimum of 2 years' experience in a similar role
• Experience in marketing, statistics, and site optimization, with emphasis on UI/UX Conversion Optimization
• Analytical mindset with creative flair.
• Project management skills and relationship building.
• Experience with web analytics platforms like Optimizely, Optimize 360, Google Analytics, SEMRush, Heatmaps, Campaign Manager 360, HotJar, DataStudio and Figma
• Experience developing and managing CRO roadmaps and testing programmes.
• Strong understanding of web technologies, including HTML, DOM, CSS, APIs, and Javascript
• Solid understanding of user experience methodologies and principles
  Positive, flexible, and well organized to thrive in a fast-moving environment and meet challenging deadlines
• Excellent communication and interpersonal skills with an aptitude for building strong working relationships
• Organised, eager and fast learning
• Relentless curiosity and an urge to innovate, measure, and improve
• Ability to handle several projects at one time
• Meticulous, organised, and incredible attention to detail

What do we offer?

• Private healthcare.
• Refer a friend bonus.
• Performance based bonus and rewarding company culture.
• Exclusive discounts for several services and products to all Arringo employees.
• Company training with full support.
• Career progression.